Rocky Mount Electric Motor            Case Study

Background

Rocky Mount Electric Motor was founded in 1972 and operates in both Eastern North Carolina and Southeast Virginia. They perform services like electric motor repair, predictive maintenance and new electric motor installations, among many other things. Rocky Mount Electric Motor looked to improve their online presence by working with web developers. They built out their website, sales were going steady, and Rocky Mount Electric Motor was very pleased with their new website and its features.

The Importance of Secure Hosting

RMEM’s new website had unknown security weaknesses with their web hosting provider and software running the site. This led to their website being hacked, with malware deployed, and then used to send over 70,000 emails a day. Google saw this malware as harmful and blacklisted the domain where the emails were coming from. This completely removed them from organic search, and all Google Ads that the company was running were discontinued.. This was obviously a huge issue, and the owner contacted his trusted consultant and friend, Todd Hinson, at Allegra in Rocky Mount, NC to tackle this massive failure.

Creative Marketing Group

Faced with many challenges, Rocky Mount Electric Motor sought help from their local Allegra Franchise Brand. Todd Hinson, the owner of Allegra in Rocky Mount, North Carolina, contacted Creative Marketing Group (CMG) and conveyed that his client had a considerable emergency. CMG scheduled a meeting with the client that day, and got straight to work. CMG determined that RMEM’s current domain was too hard to pull out of Google’s heavy blacklist of the domain. CMG obtained a brand-new domain, created a new website, relisted them on local directory listings; all within about 30 days.   CMG also built out new Google Ad campaigns, and began SEO work for RMEMNC.COM. This entire process took about four months, and saved RMEM from many lost sales and bad press. With continued support from CMG, Rocky Mount Electric Motor was able to get ahead of the game, and is now listed in the top 5 electric motor search results in North Carolina within a year. CMG offers continued support to RMEM through website expansions, search engine-optimization-refinement, and an overall better online presence with continued site improvements, security, and monitoring.  

The Power of Allegra and Creative Marketing Group

This story shows how effective it can be to help us help your clients. With Todd Hinson contacting CMG right away, Rocky Mount Electric Motor is now found online as a top search result for electric motor service in North Carolina. You can visit their website here While most companies do not have this drastic of an issue, many have an online presence that can be drastically improved to drive more business.  Contact Creative Marketing Group to turn your customer’s needs into real success stories. Simply fill out our form here and we will be ready to help you and your client right away!